Qns:What is Off-Page Optimization?

We can say on page is the soul than its body without off page its quite difficult to get higher position in search engines for competitive keywords. In a simple language we can say off page optimization don't allow you to make any changes in the website. it's the process of building quality links, forum discussion, article, directory, bookmarking etc to boost the rank of your website.

Qns: What tools do you use for doing seo?

Ans:Generally i use free tools like Google Webmaster tools, Google analytics, Alexa, website grade etc. Well there are many paid SEO tools are also available like Moz.

Qns: What is Anchor Text?

Ans: Link text, link label or link title these are synonym of Anchor text. An particular keyword or keyword phrase which is clickable is called anchor text.

Qns: Will you use an ordinary html sitemap with Google?

Ans: No, As Google has special format to sitemap compare to ordinary html sitemap and we can create these sitemaps for free which Google accept.

Qns: Do you use separate SEO strategies for Google,Yahoo and Bing?

Ans: Yes, As these are different search engines so need to use different strategies for each. Website ranks in Google which are high authority and good number of backlinks instead Yahoo & Bing give more value to page title & Meta tags.

Qns: What does the abbreviation PPC stand for?

Ans: Pay per Click (PPC) measure how much online advertisers must pay each time their advertisement is clicked on.

Qns: What is SEO?

Ans: SEO mainly stands for search engine optimization and it's a part of Internet Marketing. SEO is technique or process via this we can improve website visibility in major search engines like Google, Yahoo & Bing etc.

Qns: Which SEO techniques are popular?

Ans: Mainly two type of SEO technique is popular

1.       White Hat SEO

2.       Black Hat SEO (Negative SEO)

One more type of SEO techniques which is also known is “Gray Hat SEO”

Qns: What is the difference between White Hat Black Hat SEO?

Ans:White Hat SEO- It’s the techniques which is like by search engines. If you are following search engine guidelines, rule and regulations, algorithm and policies to improve your website position is called White Hat SEO techniques.

Black Hat SEO – Black hat seo is also known as a Negative SEO and its just opposite of White hat seo. If you are not following the search engine guidelines and using unnatural method to get higher position in search engines called black hat seo. Few instances of Black Hat SEOs are:

Low quality of duplicate content

Getting link from non-thematic website to manipulate Page Rank

Links from spam sites

Links from adult content sites

Keyword stuffing

Cloaking

Google Bowling etc.

Getting too much backlinks from a single page with different anchor text that targets a single page of your website.

Qns: What is 301 redirect?

Ans: It’s use to redirect users from old page to new page.